9 Quiz Makers That Maximize Engagement Across Websites and Sales Funnels

By

Quizzes aren’t just for school anymore. These days, they’re everywhere — on websites, inside email funnels, all over social media. Why? Because quizzes work. They’re interactive, fun, and they get people involved. Whether you’re capturing leads, recommending products, or just trying to entertain, a great quiz can do the trick.

TL;DR

Looking to make your website or sales funnel more engaging? Try using a quiz maker! Quizzes increase time on site, boost leads, and help guide users toward personalized products or services. Here are 9 top tools that do just that, each with easy features and strong results.

1. Interact

Great for lead generation and product recommendations.

Interact lets you build beautiful quizzes with zero tech headaches. It’s perfect for businesses trying to collect emails or guide a customer to the right product. With smart integrations to tools like Mailchimp and HubSpot, it fits right into your sales funnel.

  • Drag-and-drop builder
  • Lead capture forms
  • Logic branching for smarter results
WP Quiz banner

2. Typeform

Clean design and smooth user experience.

Typeform focuses on the user experience. Its one-question-at-a-time layout keeps users engaged and feels more like a conversation than a quiz. It’s ideal for surveys, personality quizzes, or feedback forms.

  • Mobile-friendly design
  • Sleek, modern interface
  • Easy embedding on any site

3. Thrive Quiz Builder

Made for WordPress lovers and marketers.

If your website runs on WordPress, Thrive Quiz Builder is worth a look. It was designed for marketers who want conversion-focused quizzes without hiring a developer. You get built-in analytics and A/B testing to find what works best.

  • Visual quiz flow builder
  • Dynamic result pages
  • Built-in split testing

4. Outgrow

More than just quizzes—it’s a full funnel tool.

Outgrow is known for creating interactive content tools like calculators and polls, but its quizzes are a standout feature. It’s great for SaaS companies and service providers. Use this one if you’re trying to boost your lead capture in a big way.

  • Pre-made templates for fast launch
  • Real-time performance tracking
  • Powerful integrations with CRM tools

5. Riddle Quizmaker

Privacy-focused and GDPR-compliant.

Riddle offers tight data privacy and tons of flexibility. Educators and publishers love this one because it’s lightweight and quick to embed. Plus, it doesn’t force branding all over your quiz, giving you a clean, pro look.

  • No coding needed
  • Custom scoring logic
  • Easy to white-label

6. LeadQuizzes

Created with high-converting funnels in mind.

LeadQuizzes gives you tools to ask the right questions, capture leads, and even segment your audience. It’s perfect for product quizzes, coaching funnels, or wellness brands. It starts collecting leads within minutes.

  • Built-in lead generation forms
  • Conversion reports
  • Works great with Facebook and Google Ads

7. Qzzr

A simple builder with deep insights.

Qzzr keeps things user-friendly on the front but powerful behind the scenes. It’s designed to get people sharing and clicking. Whether you’re a brand looking to go viral or a blogger wanting more views, this is a good pick.

  • Custom branding options
  • Social sharing made easy
  • Detailed data for every quiz

8. Quiz Maker by Opinion Stage

Highly visual, great for media-rich content.

This quiz maker lets you add images and videos into your questions and answers. Fun for trivia lovers or brands in the fashion, art, or culinary industries. If your audience loves visuals, you’ll love this tool.

  • Custom result pages
  • Media-rich formats
  • Polls and surveys also included

9. Bucket.io

Advanced segmentation for savvy marketers.

Bucket.io isn’t just a quiz tool. It’s a funnel builder disguised as a quiz maker. Built around the ideas of Russell Brunson (from ClickFunnels), it digs into your users’ answers and sends them down personalized paths. Genius!

  • Smart segmentation logic
  • Deep integrations with webinar tools and CRMs
  • Perfect for course creators and coaches

How to Choose the Right One?

We just threw a lot at you. So how do you pick?

  • Need something fast and simple? Try Typeform or Riddle.
  • Lead-focused? Interact or LeadQuizzes are for you.
  • All about data and marketing? Outgrow or Bucket.io are top-tier.
  • Running WordPress? Thrive Quiz Builder fits like a glove.

Final Thoughts

Quizzes can be more than just fun — they can be your top-performing sales tool. Whether you’re selling beauty products, coaching services, or digital courses, an engaging quiz helps you connect and convert. People love clicking buttons and finding out “Which [X] are you?” So give them what they want — and get the leads you need.

The best part? Most of these quiz makers offer free trials. Why not build one today and see what happens?